The Facebook Awards celebrates the most creative advertising on the Facebook platform. We announced the call for entries through a print and social, and designed a trophy that gave creatives some new hardware to aspire for. Then we assembled a group of creative luminaries to judge the entries at an event in New York City.
The Facebook Studio Awards received more than 1600 entries from around the world, resulting in 11 winning campaigns, and helped Facebook Studio maintain its position as the authority on creativity in social advertising.
We created an app that made the judging process a breeze and fun at the same time.